8 Brilliant Books for Business Beginners

Unfortunately, it’s hard to use ‘How-to’ and ‘How-I’ to explain the complicated concepts and decision-making processes that take place behind a business. Nevertheless, what we can do is to instill young entrepreneurs with some wisdom and inspiration by compiling some of the best steals as recommended by business professionals and CEOs.  Just a heads-up: the books mentioned are not in any particular order.


1.  Little Red Book of Selling by Jeffrey Gitomer


Little Red Book of Selling


Whether it’s selling products to customers or selling a vision to your employees, every entrepreneur should have the persuasiveness of a salesperson to be able to spread your passion. In order to achieve this, take Gitomer’s book as a guide to understanding the nuts and bolts of the industrial sales process. For the less enthusiastic readers, this Little Red Book of Selling is indeed little, so it’ll be a quick read.


Recommended by:



2. Rework by Jason Fried and David Heinemeier Hansson




Rework is great because it will show you the easiest way to business and it’s unlike the typical business book you’ll encounter. Believe or not, authors Jason Fried and David Heinemeier Hansson will tell you how it’s useless to write up a proper business plan, how you don’t need to search for external investors, and why you are more likely to succeed if you ignore competition. With its straightforward guidance and friendly approach, this book will help you realize how easy it is to go out on your own.


Recommended by: Brenton Hayden, ranked third on’s 500 fastest growing real estate company.



3. Outliers: The Story of Success by Malcolm Gladwell




Author of The Tipping Point and Blink, Malcolm Gladwell delves into the idiosyncrasies of successful figures to search for their mutual qualities in his National Bestseller, Outliers. The truth is, there is no esoteric myth behind true business success, what you must do is simply repeat what you love, and repeat often. To gain expertise in any field, you should at least accumulate 10,000 hours worth of practice. 


Recommended by: Frank McKinney



4. Good to Great: Why Some Companies Make the Leap and Some Don’t by Jim Collins


Good to Great


This is a book about endurance and how companies can be built to last. If you are looking for an in-depth analysis of how the management structure should be organized, look no further than Jim Collins’ Good to Great. Through research into companies such as Coco-cola, Intel and General Electric, Collins and his team came up with concepts that will enlighten innovative minds.


Recommended by: Michael Port



5. The Five Dysfunctions of a Team: A Leadership Fable by Patrick Lencioni


Five Dysfunctions of a Team


Like it or not, you will be working in teams for the rest of your career. Lencioni weaves his lessons around the story of a troubled Silicone Valley firm and its unexpected choice for a new CEO: an old-school manager who had retired from a traditional manufacturing two years earlier at age 55. This book shows how an insightful leader can regroup a dysfunctional team and reunite the individuals into a team that is great and forceful.


Recommended by:



6. Zero to One by Peter Thiel


Zero to One


Written by the CEO of Paypal, Zero to One presents an optimistic viewpoint of the future of progress in America and a new way of thinking about innovation: it starts by learning to ask the questions that lead you to find value in unexpected places.


Recommended by: John Sculley, former president of Pepsi and ex-CEO of Apple.



7. Shoe Dog by Phil Knight


Shoe Dog


As one of Bill Gates’ favorite books in 2016, Shoe Dog is a detailed journey of the Nike company and How Phil Knight brought his start-up towards the global brand we all know today.


Recommended by: Bill Gates


8. Grit by Angela Duckworth


grit by Angela Duckworth


Even if you’re not a business person, this book will prove to be an inspirational read. For anyone out there striving to succeed, be it a teacher, a doctor, an athlete, a parent or a student, the same formula applies. Duckworth, now a celebrated researcher and professor, describes her early eye-opening stints in teaching, business consulting, and neuroscience, which led to the hypothesis that what really drives success is not “genius” but a unique combination of passion and long-term perseverance.


Recommended by:


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