handmaid's tale

Hulu’s ‘Handmaids’ Take to the Streets During SXSW Festival

We’re so excited for Hulu’s adaptation of Margaret Atwood‘s The Handmaid’s Tale premiering on April 26, it looks like it’s going to be great! We’ve watched the official trailer a bunch of times, but for Hulu that isn’t enough. This week at the SXSW festival in Austin, Texas, Hulu unleashed a group of silent handmaids to walk around the festival grounds.

In what is probably one of the oddest promotional stunts, festival goers interacted with the flock of handmaids after being encouraged to ask “Should we walk by the river?” and other quotes from the novel. If you’ve read the book, you know just how creepy that is. Check out tweets and photos of them all around town!

 

Featured image courtesy of http://bit.ly/2midzdo