Relax, ludites. Reading is alive and well. Our good friends at the Pew Research Center, representatives of all things factly and numbery, have just come out with the most up to date data on American reading habits. Here’s what you need to know:
Image courtesy of Pew Research Center
Not much has changed:
The big question: who’s reading at all? Apparently most of us, and data suggests we’ve been coasting like this since 2011. 73% of Americans have read a book in the past 12 months.
Audiobooks are gaining traction:
This one’s up 3% from 2011, which is unsurprising due to Audible’s grasp on the audiobook market. 14% of Americans now listen to audiobooks.
4 a year, you’re in the clear:
The average American now reads 4 books a year.
The young embrace print: 80% of 18-29 year olds read print books exclusively, which flies in the face of most of what we hear about youngsters not appreciating a musty ol’ boook.
College has something to do with it: College grads are learning, among other things, to appreciate physical books. They now prefer print 25-7.
Featured image courtesy of storybird