Child Reading

Amazon Launches ‘Prime Book Box’ and the Trailer Is Low Key Adorable

Yesterday, Amazon announced a new feature for Prime members: a book box subscription delivering hand-selected children’s books right to your door. The subscription service begins delivering later this year, but you can register for an invite here and be the first to know when it launches. 

 

The subscription is $22.99 per box and includes either four board books or two hardcover books. Amazon claims the price gives subscribers a 35% discount compared to buying the books individually.

 

Subscribers can choose between book boxes for children two years old and younger, three to five-year-olds, six to eight-year-olds, or nine to twelve-year-olds. They will also be given the option of adjusting the frequency of these deliveries, which can be every three months, every two months, or every month. 

 

An Amazon spokesperson told TechCrunch, ““We want to help Prime members discover great children’s books that will inspire a love of reading.” Check out the video below and you might feel a bit inspired, too.

 

Check out the undeniably adorable ad below! 

 

 

 

Featured Image Via Huffington Post